There was a sudden burst of content over internet in last few years where every other person tried to host their website/ blogs and contributed content over internet. This has lead to lot of duplication of content with the quality of content going downstream.
Internet 2010 in numbers
Internet is all about content and everything revolves around it whether it is Search, websites etc. Over the last year or so there is more awareness in terms of content quality over quantity. In my recent assignments over an year, I have seen a trend where companies are putting lots of effort in defining the quality content, including their meta information. Some of the typical scenario’s are engaging with creative agencies/ technical copy writiers/ Content guru’s to help define the right content. This has many fold advantages including, better ranking with search engines, readers satisfaction, better bounding with readers which encourage them to return to the site and so on.
So, why not drive our blogs/ sites towards quality content as internet has lots of content and really needs quality around it.